Color psychology deals with how people’s emotions are affected by the color they see. Color has the power to affect a person’s mood, energy level, attitude, personal power, as well as their physical well-being. Color psychology is also used in advertising to help create an overall atmosphere to get a message across. A well-designed advertisement will captivate viewers and compel them to buy a product or support a business. Here are seven colors that have been proven to impact moods, sales, and attitudes.
Red: A color of fire, red is the most energizing color. It is also known as the color of love, passion, and desire. People who love red tend to be passionate, enthusiastic, and driven. Wearing red clothes or accessories can drive people to seek fulfillment in other areas of their lives, such as romance or career.
Yellow: The color of energy, yellows can stimulate creativity and emotion. Yellow is also known as the color of sunshine, which is very soothing. Yellow people enjoy sharing pleasant experiences. Yellow clothing can make people more outgoing and friendly. However, when using yellow as an accent color, people should remember to use balanced hues, mixing pastel and bright colors with the yellow. Also, using too much yellow can cause headache.
Blue: The color of water, blue promotes harmony and peace. Like its symbol, the ocean, blue encourages harmony and peace. People who enjoy blue are trustworthy, respectful, and caring. When using this color, it is important to remember to balance hues with other colors. Too much blue can make people feel sleepy and sluggish. On the other hand, too little blue can cause boredom.
Green: The color of nature, greens makes us strong and positive. Since nature is full of green, this color is seen as the hope for a better tomorrow. Many business establishments have green counters and walls to reflect their friendly and optimistic nature. People like green because they feel peaceful with a friendly atmosphere.
Purple: Purple is one of the three different colors of the zodiac. It represents human perfection, sophistication and power. Purple is the color of sophistication and beauty. This color makes people think of sophistication and beauty. However, purple is the color of discord brings negative energy.
Red: The color of blood, red is passionate, emotional and sensual. People who exhibit red are aggressive and vocal. It makes people want to show their anger on the world around them. However, people with red in their color scheme are usually angry and violent. People can become tense and uncomfortable due to their appearance. In business settings, it is best to have red walls and furniture so as to portray an aggressive atmosphere.
These are the three primary colors that make up the color system based on hues. Based on the hues, colors such as white, black, gray and all the primary colors are then formed. With this knowledge, you now have a basic idea on how to set up your space. Now, it is time to exhibit…
You have now established that each color represents one or more attributes. It means you should put in colors that match your personality and character. You may also want to exhibit colors from your favorite movies. It will be better if you choose dark colors to make the room look bigger because light colors make the room appear smaller. It is also best if you stick to warm colors like red and orange.
Now you have recognized the three colors on the color wheel, it is about time to put them together. If you use your favorite colors and pair them up with the other two primary colors, you will end up with a unique design. This will make you stand out from the crowd. Now, it is time for you to choose the theme and accessories. For example, if you choose yellow-green, your space will look vibrant.
Yellow-green is the combination of orange and green. If you put them together, it gives off a very lively vibe. On the other hand, putting red and orange together gives out a warm, earthy feeling. So, it all depends on what type of atmosphere you want.
The primary colors are perfect when you want to express yourself and your personality. You can express your creativity by putting these three together. The best way to go about this is to make sure that every single accessory you use goes perfectly with the color. You do not want to end up with a messy space with mismatched accessories.